Press Release Dateline Example

The standard press release addresses a discrete time sensitive news event such as a product launch executive appointment or earnings report. The dateline is the section of a news story or press release that indicates where and when the news being reported has taken took place. For this reason ereleases has pulled together tried and true examples of winning press releases covering various topics that will help to guide writers toward a successful media campaign.

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A press release is a 300 to 500 word statement distributed by a business to the press to help generate media coverage and public awareness of specific news.

Press release dateline example. There are three general press release archetypes. Press release writing is definitely not easy. Press release tip 10 include a dateline that shows when and where you wrote the release. In the old days many of us never included datelines on our press.

It offers perspective for the reader because it shows where the press release originated and the date it was written. Press releases often include the date the information is being released along with the dateline like so. It contains a compelling headline a developed story with a newsworthy angle multimedia quotes links a cta a boilerplate and contact information. A proper dateline is important because it is the first thing that a reader and any journalist considering picking up your story will see.

For example a company might write a press release about a company merger a product launch an event or another piece of business related news. Use these samples as starting blocks templates or simply as sparks to generate ideas for your own press releases. The third part of the press release which i ve highlighted in pink is called the dateline and you can see it here.